Slender Smith’s Day Spa & Salon Destin FL
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Ginger Smith gets a wrap on global business
For this episode of Word on the Street, we present the tale of a young woman from Niceville who has found a unique niche in the realm of global biz.
And yes, Ginger Smith of Slender Smith’s Day Spa & Salon has truly gone global.
Smith graduated from Niceville High School in 1999. Her mother, Sally Smith, was Miss Vermont in 1978 and a professional model for almost 10 years. They’re partners in Slender Smith’s on Airport Road in Destin.
But what really has launched Ginger Smith is her connection with Suddenly Slender. This company was founded by Victoria Morton, who invented a mineral body wrap in 1969 and who markets it globally today from Clearwater.
Before we go any further: Not an herbal body wrap. No, this involves “inorganic food grade minerals” (iron, potassium and magnesium are examples) and distilled water. It also involves wrapping yourself in elastic bandages and sitting in a dry sauna.
Morton told us last week that her company has sold nearly 12 million of these wraps. The Body Wrap is delivered throughout the United States, Canada, the Caribbean, South America, Europe and the Middle East.
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“It becomes a lifestyle for people,” Morton said.
She added that the best results are done through a series of wraps that eventually gives way to maintenance visits.
Ginger Smith received her basic license from Suddenly Slender in 1998. She started teaching and training with the company seven years ago. Three years ago, she said she started working on celebrity clients and last year she helped movie stars prepare for the Academy Awards show.
“Ginger is successful because she has always been passionate about helping people,” Morton said. “And from the very first day she was in training class, her focus was about taking the best qualities of every person and maximizing them. We have a saying, ‘We’ll change your body, change your mind, change your life,’ and Ginger is the real deal.”
Smith recently returned from Saudi Arabia, where she was providing her service to the royal family. Princess Fahda Bandar Al-Saud owns all the Suddenly Slender franchises in the Mideast and has invited Smith back in about six weeks.
“It was the best experience of my entire life,” Smith said. “I am hoping to bring the royal family here to vacation and eventually persuade them to purchase vacation homes in the future.”
Since her return, Smith has worked to prepare Jennifer Bennett from Niceville for her competition in the Mrs. America pageant in Daytona Beach this weekend. We’ll update you on that in the near future.
“I never thought that body wraps were going to be so popular,” Smith said in summing up her rise to becoming a global businesswoman. “I work hard and love what I do, and by the grace of God I’m here.”
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