Most Searched Spa Treatments

In the world of wellness and relaxation, spa-goers are always looking for the latest and greatest treatments to rejuvenate their bodies and minds. We’re witnessing a surge in interest in unique and effective spa therapies. 

Discover the Top 6 Most Searched Spa Treatments of the Year

Cold plunge therapy has emerged as the undisputed frontrunner among the trending top-searched spa treatments, with a remarkable 126% increase in searches. 

Let’s delve into the details of this and Top 6 Most Searched Spa Treatments that take the wellness world by storm.

1) Cold Plunge Therapy: Immersion in Wellness

Year-on-Year Increase: 126%

Cold Plunge Therapy also known as ice bathing or cold-water immersion, is making waves as the top-searched spa treatment. This invigorating treatment involves immersing your body in cold water for a short duration, typically starting at 30 seconds and gradually extending to three minutes. 

The benefits of cold plunge therapy are multifaceted:

• Helps release muscle tension by reducing pain and inflammation
• Ease Sore Muscles
• Enhances circulation 
• Promotes cardiovascular health
• Alleviates stress. 
• It may support immunity by boosting the white blood cell count as the body reacts quickly to changing conditions
• It can increase dopamine levels and increase the release of endorphins

With over 76.1 million views on TikTok, it has also become a sensation on social media.

2) Lymphatic Drainage Face Massage: The Elixir of Youth

Year-on-Year Increase: 83%

Following closely behind is the lymphatic drainage face massage, which has seen an impressive 83% increase in searches. This specialized massage technique is designed to reduce facial inflammation and puffiness. It not only aids in detoxifying the face but also offers cosmetic benefits by contouring the face and reducing puffiness. Say goodbye to unwanted tension and hello to a refreshed appearance.

3) Colonic Hydrotherapy: Cleansing from Within

Year-on-Year Increase: 49%

Once reserved for medical preparations, colonic hydrotherapy has gained popularity in the spa and wellness industry. This treatment involves gently flushing waste materials from the large intestine with warm water, promoting cleansing and detoxification. 

The benefits of Colonic Hydrotherapy:

• Clearer skin 
• Improved circulation to a boosted immune system 
• Improving digestion
• Removal of toxins.
• Boost in energy.
• Helping with Weight loss.
• Fewer headaches.
• Promotion of good health or overall well-being.
• Lower risk of colon cancer.

4) Seaweed Baths: Nature’s Rejuvenation

Year-on-Year Increase: 53%

In the third position, seaweed baths have experienced a 53% increase in searches. This therapeutic practice involves bathing in hot water infused with nutrient-rich seaweed. The result is reduced stress levels and improved skin appearance, thanks to the collagen-promoting properties of seaweed. More and more spas are offering this treatment, harnessing the power of Mother Nature’s marine ingredients for detoxification and remineralization.

5) Balneotherapy and Beer Bath Hydrotherapy: Soothing Soaks

Year-on-Year Increase: 50%

Sharing fourth place is balneotherapy and beer bath hydrotherapy, both with a 50% spike in interest over the past year. Balneotherapy harnesses mineral-rich water to deter diseases, offering benefits through bathing, drinking, or inhaling mineral-rich steam. It reduces stress levels, bolsters disease resistance, and eliminates toxins. 

On the other hand, beer bath hydrotherapy, though currently available at select centers, is gaining popularity for its skin-cleansing and blood-flow-improving properties.

6) Touchless Spa Treatments: The Future of Relaxation

Year-on-Year Increase: 50%

As the name suggests, touchless spa treatments have seen a 50% surge in searches. These treatments utilize built-in transducer machines that send gentle vibrations through the body, enhancing relaxation without physical contact with the therapist. This innovation offers a unique and contact-free spa experience.

Other Most Searched Spa Services

Thai Massages, Gold Massages, and Waterless Pedicures: Luxurious Delights

Year-on-Year Increase: 48%

Thai massages, gold massages, and waterless pedicures are all set to make a splash in 2024. 

• With over 569 million views on TikTok, Thai massage combines various therapeutic practices to promote relaxation and flexibility. 
• Gold massage, a luxury experience, utilizes 23-karat gold for its anti-inflammatory and antioxidant properties. 
• Waterless pedicures, known for their hygiene and eco-friendliness, replace traditional soaking with lotions and creams.

Search For Holistic Wellness

The top-searched spa treatment trends promise a diverse range of treatments that cater to the needs of wellness enthusiasts. From the icy embrace of cold plunge therapy to the rejuvenating powers of seaweed baths and the detoxification offered by colonic hydrotherapy, these trends reflect a growing interest in holistic well-being. 

The Future of Spa Relaxation

As we embrace the future of relaxation with touchless spa treatments and indulge in luxurious delights like Thai and gold massages, the world of spa therapy continues to evolve and offer new ways to unwind and revitalize.

Take advantage of these top-searched spa treatments; explore them at a spa near you and embark on a journey to rejuvenation and well-being.